#1 Know and connect with your prospective client’s goals

There are several ways to learn about a potential client’s business now a day. Examine the company’s Facebook page, Twitter feed, or LinkedIn profile. Learn about their services, and their mission, aims, and priorities. So, this will assist you in defining how your product or service adds value to the client’s life. 

Also, the more you know about your prospective customer. The more you will exhibit this expertise and connect with him or her. Instead of delivering a “cookie-cutter” proposal to every customer. So,  customize each pitch to the potential client.

#2 Be enthusiastic 

The most excellent business pitches knock a delicate balance of enthusiasm and professionalism. It’s fine to be enthusiastic about your company and what it offers. Passion can help with the development of rapport. It can help you pitch with confidence, which is essential.

#3 Give examples

In a pitch, you could go into detail about your previous achievements. But this is not your intention. Your goal is to keep your pitch brief and to show your client. And how your product or service will benefit them instead of telling them. 

One of the best ways to achieve this is to provide examples or links to previous work. Showcase your best successes and allow the prospective client to investigate them.

#4 Make your point clear 

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It’s easy to get drawn into long, In a pitch, provide detailed descriptions. But keep in mind that this is not your goal. You want to communicate what you want to do and how it will benefit the client. Make sure this is as clear as possible. 

Besides, don’t get hung up on insignificant points; those will come after the pitch. Your pitch’s goal is to elicit a response. The more clear your point, the more likely the prospective client will respond to you.

#5 Data Talks 

Remember that it is difficult to explain 1000 words, but simply to present with a single number. So work on your base, collect the data, and hand it over with care. We worked with 50 agencies, which sounds different from the other agencies. The number grasps the customer’s attention and allows them to consider the proposition.

#6 Be honest

The most effective marketers are credible. So, if you’ve worked with people or companies. Who may be impressive to the prospective client (especially if they’re in their industry), mention them? But don’t play games with it.

#7 Follow up 

If you make your business pitch and don’t hear within a few days, send a brief and polite follow-up. Your goal should be to start a conversation with the client. Make it clear to the client that you welcome questions and will respond. If you do not receive a response after your follow-up, it is acceptable to send a second email 1-2 weeks later. But, don’t push it any further because your time would be better spent pursuing other opportunities.

#8 Approach your pitch like a news article

Your initial pitch should cover the 5 WH questions. Who you are? What do you do? When you can deliver the product. Where the client can see samples of your work. Why your product or service will help the client. And how you can complete this product or service better than anyone else.

#9 Know your limits

When you’re enthusiastic about your company. It’s tempting to promise the moon, stars, and sky in your pitch. But you should always know your limitations. The client must understand that you can finish the job. But you must avoid overselling yourself.

An excellent business pitch creates communication. How your product or service fits the client’s needs or solves one of his or her problems. Keep your pitch short and sweet. And also, remember that every client likes to work with a person. So, who is honest, friendly, and professional?


We hope this article has shown the importance of a stellar onboarding strategy for your customer support team. And the importance of setting your agents up to win.

This will make sure you are keeping your team. During that difficult first 3 months of hire and ensuring. That your new hires are happy to stay and continue to build your business. A poor onboarding strategy can lead to the hefty cost of employee churn.